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	<title>Innovative Spa Management</title>
	<link>http://ismspa.com</link>
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		<title>Spa Training &amp; Education</title>
		<description><![CDATA[Strengthening your career starts with Education.  ISM is dedicated to elevating the educational standards of the Spa Industry.  Through our partnership with Privai Academy we are dedicated to supporting the growth and professional development of Massage Therapists, Estheticians, Spa Managers and Professionals.  Our Nationally Approved continuing education provides superior programs that adhere to the exacting [...]]]></description>
		<link>http://ismspa.com/2010/06/spa-training-education/</link>
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		<title>ISM What&#8217;s Happening Now!</title>
		<description><![CDATA[A Note to our ISM Team: You are a Spa Professional.  While presenting recently at the World Massage Festival a fellow Massage Therapist came up to me and said, &#8220;I would never work at a spa &#8211; it&#8217;s all cookie cutter fluff treatments.&#8221;  After I released the largest gasp in the history of gasps, I [...]]]></description>
		<link>http://ismspa.com/2010/04/hello-world/</link>
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