ISM CEO and Spa Management Consultant Earns Award

ISM CEO and Spa Management Consultant Earns Award

There’s something about Founding Partner and Chief Executive Officer of ISM SPA, wellness design management, Ilana Craig Alberico, that you should know. She wants all of us to be the happiest, healthiest versions of ourselves that we can possibly be. Seriously. Fortunately for all of us, she brought that philosophy with her when she and Christina Stratton started this boutique spa management company

“Serving people is at the heart of what we do,” Ilana has said on more than occasion. And she means it. 

We think her authentic desire to inspire and facilitate wellness combined with her tireless commitment to excellence had a lot to do with her being selected for the Women Entrepreneurs Best in Business Award sponsored by Webb Investment Services. 

Charles Thompson, director of rooms at the Inn on Biltmore Estate, was among the many who were happy but not surprised to learn that Ilana had been chosen as the recipient of the award, which recognizes a woman who demonstrates the transformation of her dream into reality and who exhibits the traits of an entrepreneur such as: willingness to take risk, personal drive, focus, innovation and business acumen.

“[Ilana] is an outstanding individual,” he said. “She is a motivated individual who is driven to truly excel in her industry and she is an excellent candidate and very well-deserving recipient of this award.” 

As Mr. Thompson noted, “Biltmore and ISM have been a partner for several years now and I’ve watched ISM continue to grow. Ilana is constantly on the cutting edge of understanding what the new trends are in the industry.” 

ISM Spa Management Company has provided a number of services for The Spa Biltmore, including  design, concept and consulting, training and education, pre-opening, daily operations management. 

“Innovative Spa Management provides a very consistent service for our guests,” Mr. Thompson said. “[Ilana] is always trying to be one step ahead in providing what guests are looking for when they go to a spa, what they’re hoping to experience. 

“Ilana and her creative team come together, and they understand Biltmore,” he continued. “They understand what we’re about and who we are. They take and pull inspiration from the Estate and the gardens and they meticulously pull together and create spa packages and spa treatments to provide to our guests which really which really resonates with who we are with our authenticity of being on the Estate.”

If you are interested in the award-winning services provided by ISM, which offers both day spa management services as well as hotel spa management, please contact us.

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